Quote:
Originally Posted by Mr. Nerfect
A little bit of research tells me that you don't need to have a live trademark to expect to retain some sort of common law usage. Given that WWE still somewhat monetize WCW through the WWE Network, I can imagine that is why the trademark was blocked. Either that or WWE responded with a desire to trademark it themselves?
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Common law trademark ownership does not necessarily guarantee registration of the trademark with the USPTO or any individual states, and the rights that come with each are different. Most likely, there was either an objection filed by WWE and/or some other party(s), or there is an issue with the application, such as a delay in using the mark in commerce, the mark is too generic or similar to another mark, or some combination of the above.