Really depends on how Bischoff or anyone else want to define success and what metrics they put to assess that.
I suspect Bischoff means making them a global brand with borderline mainstream appeal, maybe not WWE level but a level where people hear AEW and know what it is. In that case, yes, it would take a lot more to get there. They have their core audience that seems mostly loyal but yes, short of having a megastar or two they're not really ever going to ascend to the level of the public eye.
To me, if the company is continuing to make money and Turner are happy to keep paying them for programming, then that feels to me like a success. And as a fan, it's all I really care about. If the company does well enough to stay on TV, I'm thrilled.
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