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Take, for example, my argument that the Nielsen ratings are not worth what people on AEW’s dick make them out to be. That they’re compromised of archaic data measuring an increasing archaic medium. Why would advertisers go out of their way to appeal to 200k 49 year old white men through cable television? What about my suggestion that advertisers are interested in other stakeholders now, including women, LGBT+ and POC. That the audience for AEW might be fiercely loyal, but is there any evidence that it’s much deeper than the people who watch weekly, or that their audience is willing to spend money on other things, or be consumers advertisers would want engaging with their products?
Has ANYBODY tried to engage with that point...ever? You maybe have a 14 year old boy level response from someone “No, you’re wrong. You don’t understand TV like *I* do, because here is my appeal to authority,” but you don’t get anyone disputing the actual logic of my thinking there. Because they can’t. Because I. Am. Fucking. Right.
That’s why AEW got booted off TNT for a sport that generates a way lower “key demo” than them. Because AEW might get higher numbers, but it has less appeal than hockey, and it’s just possible that hockey attracts more unique viewers over a season than the 1.1 million diehards that watch AEW every week.
Yep, I am the one that cannot have a discussion.
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