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A rumor around the net regarding why Excalibur's controversial videos suddenly popped up again is due to some vendetta an owner of several low tier sheets websites has against Tony Khan and AEW.
Supposedly the owner got into a big argument and/or got called out for running clickbait tabloid style sheets websites by Khan some time ago and ever since then, he's been constantly trying to dig up any dirt on the company as revenge.
The reason it spread as quickly as it did was due to him and several associated others targeting r/SquaredCircle via spamming antics and using his official sheet websites Twitter accounts and burner accounts to create a wildfire-like online incident for it.
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