Seems WWE dropped their plans for a new higher priced tier for the Network that had been rumored for months to include content from their affiliated promotions.
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Originally Posted by Post Wrestling
Earlier this month, WWE held a virtual shareholders meeting involving its executive staff for a company update. Brandon Thurston at Wrestlenomics has a great review of the call and below are some of the highlights ...
During the Q&A, Riddick stated the free version of the WWE Network has had “early positive results, but nothing definitive” – last week, Stephanie McMahon had noted network engagement was up 67% and you would have to attribute a sizable portion of that to the opening of the free tier and the promotion they did when the pandemic began where lots of content was made free
In a major shift from the George Barrios & Michelle Wilson era, Riddick said that don’t believe a premium tiered system is an optimum approach to maximize the subscription value. Instead, they are going with the free model to bring in new subscribers with the hope of converting them while also developing “local currency pricing in select international markets”
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Also current rumor going around the net is WWE is looking at a potential outdoor location for this year's SummerSlam event.