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Vince Russo actually made a very good point in something I saw recently. It's about the babyface characters making promises and then breaking them. He cited Dean Ambrose promising to get his hands on Kevin Owens on RAW and then being nowhere near the main event.
Ambrose has been a big victim of this over the years. He's meant to be someone the average person can put their stock in, but he loses the big one too often. Right now he's carving out a niche as the Intercontinental Champion, which is fine and dandy and a good spot for him -- but his prospects as being a top guy on the comparative level of a modern Stone Cold Steve Austin were kind of dashed when he kept getting beaten by whoever he was facing.
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